Sunday, July 29, 2018
A Look Into Fonts Used In Logos Of Popular Brands
A Look Into Fonts Used In Logos Of Popular Brands
Do you find yourself staring at other designer�s logo and immediately try to decipher what typeface they are using? If you are a designer, it is probably an inevitable habit. There are no hard and fast rules to help you determine which typeface you should land on for your logo. And due to the fact that we are showered with thousands of free fronts on the Internet, deciding on the ideal font to use can be a challenging task.
If you have experimented hundreds of fonts but they just don�t work out right for you, suffering from design block where you don�t what font to use or you are just curious on what fonts others are using for their logo, this article is for you. Today we have analyzed some top brands of their respective industry and reveal the font they used in their logo. They may give you some raw ideas for your next logo design; try not to replicate :)
Zopa.Com
Many top websites are trending towards gray color schemes with bright color splashes. The Zopa logo and overall image is a perfect example of this trend.
Font used: Frankfurter medium
Shutterfly
Shutterfly�s modern logo is simple, refined and playful. This image shows that life is too fast to take it too seriously. Their use of bright colors is consistent with the latest website trends and is effective at enhancing their overall image.
Font used: Frutiger
NewsGator
Multi-colored logo fonts are all the rage these days as shown in NewsGator�s logo.
Font used: ITC Bauhaus
Shoutwire
Many caution against excessive capitalization in logo fonts. However, Shoutwire�s use of a font in all caps shows that those who caution against this trend can be wrong.
Font used: Agency Bold
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